Paper programs are becoming a thing of the past with the introduction of the WICA app as a convention tool. Roughly half the attendees declined to take a paper program, in part because all the information they needed was already on their phones. By the end of the convention, another 30 folks had downloaded the app. With more than 1,700 “page views” (the number of times any app page having to do with convention information was looked at), attendees were constantly on their phones – which was smart, since the convention had some room shuffles, and golf winners were posted soon after the tournament ended.
Photos of the convention are now available on the app for viewing, and WICA will continue to add timely, appropriate information, events and updates through the app all year long. Features already on the app include the WICA membership directory, access to labor documents, and easy viewing of news article.
The app is expected to replace the convention’s paper programs entirely in the next two years, as its features and information continue to grow.